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Improve newsletter sign up process for better UX #240

Description

@SKBruck

The current process is:

  1. Go to site
  2. Scroll to sign up form
  3. Enter email, click "Subscribe"
  4. Get sent to new Mailchimp-branded page with more form fields
  5. Fill out the new fields and click "Subscribe"
  6. Get sent to another new Mailchimp-branded page with reCAPTCHA checkbox
  7. Click checkbox and then click "Subscribe"
  8. Be subscribed

Preferred process would be:

  1. Go to site
  2. Scroll to sign up form
  3. Fill out all required fields + reCAPTCHA, click "Subscribe"
  4. Be subscribed

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