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feat(seo): self-canonicalize 2026 and hand link equity to 2027 - #20

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feat/seo-handoff-2027
Sep 20, 2026
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carsonSgit merged 8 commits into
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Canonical pointed at https://cusec.net for every route, so the 2026 site
declared a cross-domain canonical Google ignores. Now self-canonical per
route via metadataBase + alternates.canonical "./".

Adds followed links to https://2027.cusec.net with "CUSEC 2027" anchor
text in the navbar and footer (sitewide) and the hero, plus robots.txt,
sitemap.xml, and an Organization/EventSeries JSON-LD graph tying the 2026
and 2027 editions to one entity.

Co-Authored-By: Claude Opus 5 noreply@anthropic.com

carsonSgit and others added 8 commits September 20, 2026 16:48
Canonical pointed at https://cusec.net for every route, so the 2026 site
declared a cross-domain canonical Google ignores. Now self-canonical per
route via metadataBase + alternates.canonical "./".

Adds followed links to https://2027.cusec.net with "CUSEC 2027" anchor
text in the navbar and footer (sitewide) and the hero, plus robots.txt,
sitemap.xml, and an Organization/EventSeries JSON-LD graph tying the 2026
and 2027 editions to one entity.

Co-Authored-By: Claude Opus 5 <noreply@anthropic.com>
Every route inherited the root title, so /speakers, /team, /schedule,
/code-of-conduct and /privacy-policy competed with the homepage on the
same string. Each now carries a year-scoped title and a description that
names CUSEC 2027 where it is relevant.

/schedule and / are "use server" files, which cannot export a metadata
const; /schedule gets a segment layout instead and / keeps the root
default.

Co-Authored-By: Claude Opus 5 <noreply@anthropic.com>
Social crawlers do not render SVG, so every share card fell back to no
image. Points og:image and twitter:image at the existing 448x448 PNG.

Co-Authored-By: Claude Opus 5 <noreply@anthropic.com>
….txt

The navbar links /scavenger sitewide, so a Disallow leaves Google free to
index the URL with no content behind it. Crawlable + noindex removes it
from the index properly.

Co-Authored-By: Claude Opus 5 <noreply@anthropic.com>
The year sites were orphans that only Google's entity resolution tied
together. Adds a footer row linking 2020, 2021, 2022, 2024, 2025 and
2027, marking 2026 as the current page.

2023.cusec.net is left out: its Netlify certificate does not cover the
custom domain, so the link would land on a TLS interstitial.

Co-Authored-By: Claude Opus 5 <noreply@anthropic.com>
Sponsor logos were announced as "Gold Sponsor 1", so the Sponsor type
now carries a name. Speaker and team photos name the edition, which is
what image search matches on. Waves, koi, suns, paths and checkmarks are
decoration and now carry an empty alt instead of a word.

Scavenger admin screens are left alone: auth-gated and noindexed.

Co-Authored-By: Claude Opus 5 <noreply@anthropic.com>
Speaker names are the highest-value long-tail query an archived
conference site has, and all 13 shared one URL. /speakers/<slug> renders
the full bio and talk description as indexable text, publishes Person
JSON-LD tied to the 2026 event, and links CUSEC 2027. The index links
each name; the sitemap lists all 13.

Co-Authored-By: Claude Opus 5 <noreply@anthropic.com>
Domain-property verification on cusec.net is not available, so each year
site verifies on its own with the URL-prefix HTML tag.

Co-Authored-By: Claude Opus 5 <noreply@anthropic.com>
@carsonSgit
carsonSgit merged commit 5d8089d into main Sep 20, 2026
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@carsonSgit
carsonSgit deleted the feat/seo-handoff-2027 branch September 20, 2026 20:50
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