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Bank Customer Churn Analysis

"Customer churn" is when customers cease their relationship with a company or business, typically by
discontinuing their use of its products or services. It is a significant concern for businesses
across various industries, including telecommunications, software, e-commerce, and subscription-based
services.

Customer churn is a crucial metric impacting a company’s profitability and growth. Losing existing
customers leads to revenue decline and incurs costs associated with acquiring new customers to
replace the lost ones. High customer churn can also damage a company’s reputation and hinder its
long-term sustainability.

This Repo has carries files for Churn analysis done for Banking data in Power BI.

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