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Custom skills for Claude Code CLI — copyreview (AI writing pattern detector) and blog-enhance (visual treatment explorer)

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Claude Code Commands & Skills

The command library behind CogniSwitch's website — a ~50-page Next.js site run by one person with Claude Code, Gemini CLI, a headless CMS (Prismic), and about $20/month in tooling. No designer, agency, or page builder.

Each command covers one stage of the same pipeline a marketing team runs — brief, review, build, QA, ship. Work that would normally need a strategist, designer, QA lead, or DevOps engineer runs as a named, repeatable step instead.

Background on the approach: AI Boomi workshop, March 2026.


How it's organized

Three ideas shape the commands:

  1. Describe intent instead of hand-writing prompts. Say what you want; the command builds the structured prompt and you refine it. (/prompt, /idea, /content)
  2. One command per stage. Chain them rather than asking for everything in a single shot. (/dev → /review-local → /deploy)
  3. Explicit handoffs. Each transition records what was done, what to check, and what comes next. (/end-session, /review-handoff, /sandbox)

The pipeline

The stages map onto a standard marketing workflow:

Stage Marketing Team (2020) Solo + AI (2026)
Concept Concept note /content, /idea
Design Designer (2-3 versions) /sandbox (strict / wild)
Review PMM reviews /review-handoff
Build Engineer builds /dev
QA QA checks /review-local
Ship Deploy /deploy

Commands by Role

Strategist — Planning

Command What it does
/idea Fast idea capture — auto-routes to the right inbox
/sprint Weekly sprint planner with Build/Fix/Optimize modes
/today Daily task picker based on sprint plan
/retro Sprint retrospective — velocity, patterns, adjustments
/content Content brainstorming — blog ideas, essay concepts

Designer — Exploration

Command What it does
/sandbox AI Studio workflow — bootstrap, compare, pick a winner
/review-handoff Review Gemini's creative work with structured feedback
/swipe Capture screenshots and patterns from the wild
/swipe-audit Pattern-match your pages against collected swipes
/adapt Analyze a reference React app against existing slices

Engineer — Build

Command What it does
/dev Feature implementation with session history and branch safety
/prismic-populate Generate copy-paste ready content for the CMS
/pr-review Pull request reviewer — code quality, accessibility, security
/discover Information architecture — internal linking, orphan prevention
/extract-faqs Pull FAQ candidates from pages for structured data

QA Lead — Quality

Command What it does
/review-local Local QA checklist — build, hydration, design system, responsive
/design-review Design system compliance — contrast, colors, typography
/cta-audit Broken links, dead buttons, malformed URLs

DevOps — Ship

Command What it does
/deploy Full pipeline — design review, build, push, Vercel check, post-deploy QA
/verify Post-deploy verification — Core Web Vitals, SEO, social sharing
/page-to-pdf Convert web pages and decks to PDF
/push-to-slack Push files or messages to Slack

Ops — Housekeeping

Command What it does
/end-session Session closer — cleanup, session log, graduate learnings, commit
/backup Prismic content backup manager
/inventory Track built assets awaiting placement
/prompt Prompt generator with persona library and S-mode/U-mode
/review-paper AI research paper reviewer for intelligence briefings

Archive

Command What it does
/archive:extract Extract links from Slack channels to CSV
/archive:sandbox-add Add a version to an existing sandbox concept
/archive:sandbox-compare Full sandbox bootstrap + compare workflow

Skills

Skills are different from commands. Commands are things you invoke (/deploy). Skills are knowledge that Claude loads automatically when relevant — writing guides, visual treatment patterns, design system rules.

Custom Skills

Skill What it does
copyreview AI writing pattern detector — 24 patterns from Wikipedia's "Signs of AI writing"
blog-enhance Visual treatment explorer for blog content

Plugin Skills (from Claude Code Marketplace)

Canvas TUI (4 skills)
Skill What it does
canvas Primary skill for terminal TUI components
calendar Calendar display and meeting time picker
document Markdown document display and text selection
flight Flight comparison and seat selection
Plugin Development (7 skills)
Skill What it does
plugin-structure Plugin directory layout, manifest, auto-discovery
skill-development Creating skills for Claude Code plugins
command-development Slash commands — structure, frontmatter, dynamic arguments
agent-development Subagent definitions, triggering, system prompts
hook-development Event-driven hooks (PreToolUse, PostToolUse, Stop)
mcp-integration Model Context Protocol server integration
plugin-settings Plugin configuration via .local.md files
Productivity & Tooling (7 skills)
Skill What it does
skill-creator Create, test, benchmark, and optimize skills
claude-automation-recommender Analyze a codebase and recommend automations
claude-md-improver Audit and improve CLAUDE.md files
frontend-design Production-grade frontend with high design quality
playground Self-contained HTML playgrounds with interactive controls
writing-rules Hookify rule syntax and patterns
stripe-best-practices Best practices for Stripe integrations
Channel Skills (4 skills)
Skill What it does
discord:access Discord channel access management
discord:configure Discord channel setup
telegram:access Telegram channel access management
telegram:configure Telegram channel setup
Example Skills (2 skills)
Skill What it does
example-skill Reference template for skill structure
example-command Example user-invoked command in skills format

Using These

Copy individual commands or skills into your project's .claude/ folder:

# A command
cp commands/deploy.md your-project/.claude/commands/deploy.md

# A skill
cp -r skills/copyreview/ your-project/.claude/skills/copyreview/

Most of these are CogniSwitch-specific (Prismic, our design system, our editorial pipeline). Yours will look different. What transfers is the approach: document your process, give each stage a name, and let the AI execute the parts you've already figured out.


Built by Vivek Khandelwal at CogniSwitch.

License: MIT

About

Custom skills for Claude Code CLI — copyreview (AI writing pattern detector) and blog-enhance (visual treatment explorer)

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